Fred LeFranc dubs the pandemic “a balance sheet battle.” That’s because, he says, if a restaurant company has cash it is going to be okay. If it doesn’t, it’s in trouble. In this hour-long virtual panel [VIDEO], produced last week at UCLA’s Restaurant Executive Conference, Fred and Partners Jessica Kates and James McGehee explain what restaurant operators and investors can do to improve systems and survive financially for another year. Here’s a partial list of topics these experts cover during the panel.
2:15 – Meet Fred LeFranc
5:34 – Meet Jessica Kates
6:59 – Meet James McGehee
11:15 – Burn rates
16:30 – Digital ordering/delivery
25:19 – Real estate negotiation
32:30 – Portability; new occupancy models
36:00 – Attracting capital providers
39:50 – Raising prices
52:30 – Balance sheet debt; bankruptcy
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